Our Mission
/'nu·bee·saif'/
It's no secret, becoming a new parent changes your life forever. Whether you feel like you're 100% ready for this new chapter or terrified of the unknown - we're here to make this journey a little bit easier. Coming from a couple of parents who are lucky to be surrounded by a large community of parents, we've been able to gather common struggles, but more importantly, much valued wisdom over the years. We've found that becoming a parent is such a quick transition in life that we really only touch the surface of what we need until we're deep into it and don't have the time to find a solution.
With that, neuBsafe was born. A one stop shop where we strive to provide the newest, most unique, hand selected quality items at the best price. We do this by partnering with multiple distributors across the globe. Our products are not the bare essentials you've heard of and planned for (eg. stroller, crib, car seat, diapers) but if you ask us, they should be! We refer to them as "the other essentials", items you will wish somebody told you about sooner.
Each of our items has a purpose, they were hand selected with intention to solve one of 2 identified problems among parents: to Stress Less or to Save Time. We threw in a bonus category (not really a problem but sometimes... ) just to make you feel a little cooler. Naturally we called it "Cool Alert".
Every single one of our products will be identified with at least one of the 3 categories outlined above to help you understand why you need it in your life. Let us help you understand these further:
As parents, we can't help but constantly worry about our little ones even if it's a bit over the top, we get it. That's why we try and find items that will ease some of that stress for you. The products that fit into this category can relieve stress in many different ways. For example our Crib Wellness Pillow is an obvious fit, it relieves many parenting stressors like relieves baby congestion, helps with reflux, spit up and improves digestion and gas issues. Self-explanatory. However our Multi-purpose Travel Bottles might not be so obvious. Visualize this: you're stressed out picking and packing for your first vacation. You have so many toiletries that carry such large amounts of liquid (think Costco size Shampoo, Conditioner, Soap etc.) and you keep going back and forth if you should bring them, look for random containers around the house to pack them in, or hope you can find some at your destination. Let us help you; these compact squeezable bottles are exactly what you need. Simply fill the bottles with items you need, their compact size will allow you to bring all of your essentials but not bring you over the weight limit. The identification tags they come with are a bonus so you don't have to guess what you packed. Simple solutions and less stress is what we're about.
For parents, not having enough hours in a day is an understatement. From the moment you open your eyes, you are constantly running around your little ones, prepping meals, getting dressed, following their every move so they don't hurt themselves, planning playdates, vacations, teaching them things, reading to them, putting them to sleep, laundry, laundry, laundry and so on. Any shortcut we can find on saving those precious minutes, we're here for it, hence the Save Time category. Like the Stress Less Category, there may be some more and some less obvious products we selected, but we promise they all have a reason for being there. We'll give you one straightforward example so you understand what we mean. Our Silicone Teething Pacifier Clip, yes it's really cute, but more so it's practical. How many times have you lost a pacifier in the car, in the living room, bedroom and not to mention while out with you little one? Sometimes you start to feel crazy spending endless minutes looking for them to never find them again. This simple product will allow you to never look for another pacifier again, simply clip it on your little ones clothing and forget they ever existed. An easy few minutes you can gain back every single day. Plus they are also a teething toy, bonus!
Although never the only reason for our product selection, we figure why not add some coolness to your parenting adventure. We like to try and offer unique products, designs, shapes and colors to enhance your cool vibe. When you see this label you will know what we mean.
Through our unique product selection, we hope you will understand that our mission is simple; we want you to save time, to stress less and to look good doing it. Now go explore the "other essentials"!
Xo, N&D